Most of the works drivers of the 1950s were amateurs, paid little or nothing, reimbursed their expenses and given bonuses for winning (although there were certainly exceptions, such as the Grand Prix drivers who were brought in for some events). Then in 1960 came arguably the first rallying superstar (and one of the first to be paid to rally full-time), Sweden's Erik Carlsson, driving for Saab.
The causes and characteristics of rallies vary, but most financial theorists agree that economic cycles and investor sentiment both play a role in the creation and momentum of rallies. In general, information about a strong or strengthening economy, indicated by high employment, high disposable income, low inflation and high business profits usually ushers in a rally. The existence of several new trading highs for well-known companies also indicates a rally is occurring. It is important to note that government involvement affects rallies: Changing the federal funds rate or tax rates indirectly encourages economic expansion or contraction.
“Ask anyone to name a rally driver and the first name that comes to mind is invariably Colin McRae,” said Silverstone’s Adam Rutter. “He was always a favourite among rally fans but his incredible success also made him a household name.” The auction house expects this very Focus to sell for between £120,000 and £140,000, or about $170-200k when the gavel drops on February 23.
In Ireland, the first Ulster Motor Rally (1931) was run from multiple starting points. After several years in this format, it transitioned into the 1,000-mile (1,600 km) Circuit of Ireland Rally.[32] In Italy, Benito Mussolini's government encouraged motorsport of all kinds and facilitated road racing, so the sport quickly restarted after World War I. In 1927 the Mille Miglia (Thousand Mile) was founded, run over a 1,000-mile (1,600 km) loop of highways from Brescia to Rome and back. It continued in this form until 1938.[33]

The ultimate Grey Poupon car, except sideways on dirt. Funded by Christian Dior and his Jules fragrance, the Corniche rally car competed in the fearsome Paris-Dakar. In truth, there's very little Rolls-Royce to the Corniche rally car: it's a tubular chassis fitted with a four-wheel-drive system from a Toyota Land Cruiser and a small-block Chevy V-8. But, it looks like a Rolls, and that's what counts. 

When rallying really took off in the ’80s and ’90s it spawned a new type of performance car. These cars were built for tarmac and mud stages, so their road-going cousins were naturally well-suited to real world conditions. What’s more, they often had four doors, plenty of legroom and a boot (trunk) in the back. And the best bit? Pretty much anyone could buy one and, depending on how deep your pockets were, become Blomqvist, McRae, or Mäkinen.
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